sci-fi author, beatmaker

Tag: success

Success Will Break You (Until It Forges You)

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Conor McGregor just threw a wrench in his own works (if you haven’t been following the drama, McGregor refused to show up for a press conference in Vegas, was cut from UFC 200, and subsequently tweeted his own retirement). He probably didn’t mean for things to grind to such a complete halt, but as he posted on Facebook, the demands of press and promotion were detracting from his training regimen.

Basically, he cracked. He couldn’t handle the pressure of simultaneously training and promoting, and he chose training. Unfortunately for him, the UFC demands both.

I don’t bring up the example to pick on McGregor. Everyone who pursues a dream will break at some point.

It’s too much. I can’t do it. I’m done.

Engineering Success vs. Attracting Success

Rihanna channels Deadmau5, or something.

This is not the kind of blog post where we look at two things and conclude that one is better than the other.

Instead, let’s check out one side of a coin, then flip it over and look at the other side.

The coin is success. While there are many ways to define success, for now let’s think about success as more sales, more attention, more attendees, more customers, more wins, etc. Not success in life, but rather success of a thing, a product/service/event/team, etc.

When we work very hard on something and then present it to the world, we’re hoping for success. More often than not, we get a flop, or a break-even-ish kind of semi-success. This is true even of the most talented, experienced people with every resource at their fingertips. Here’s a great post about a group of extremely talented, well-paid songwriters, producers, and marketers creating a flop for Rihanna.

Why is it so hard?

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